Kate Spade - Marissa Delle Donne, Sia Vlahos & Amanda Lauro

Kate Spade’s Attributes

Marissa Delle Donne, Sia Vlahos & Amanda Lauro

https://docs.google.com/presentation/d/1A_e2HTCHgI0sd97j1A9v0uMWyj4ooEAlXIP_rAcf7PI/edit?usp=sharing 

Why:

• The value of feminism and optimism

How:

Living Colorfully-

• Bright colors
• Polka-dotted patterns
• Inspiring image to the public
• Joyous motifs

Valuing Feminism

• Polished
• Chic style
• Advocating for women being able to express themselves in the workplace

Spirited Approach

• Thoughtful details
• Living through your clothing
• Commitment to curiosity

What:

• Handbags, wallets, shoes, all articles of clothing, home decor, kitchenware, swimwear, to-go coffee mugs, luggage, tech accessories, jewelry